NVIDIA ever claimed that DirectX 11 would not stimulate sales of graphics cards, and the company is once again trying to convince us that AMD’s lead with with the DX11 products is not a big deal.

“To us, being out of sync with the API for a couple of months isn’t as important as what we’re trying to do in the big scheme of things for the next four or five years. We’re just around the corner from preparing our next GeForce and the experience of what you’ll see in 3D, what you’ll feel in physics, and the improvements you get in graphics will be obvious to the market,” said Michael Hara, senior vice president of investor relations and communications of NVIDIA, at the Barclays Capital Global Technology Conference last week, reports ComputerWorld.

“We go through revolutionary changes every three or four years, and that’s exactly where we’re at today… The next big evolution in the API world has come with DirectX 11, but we believe that’s a part of the experience,” Hara said, adding that other technologies, including 3D stereo and physics, are also important.

“We’re almost there… In Q1, the world will get to see what we’ve done with Fermi.”